Nu balm
The Brief
My first conversation with Nu Balm’s co-founder Tessa featured a lot of words that made me blush: vagina, vulva, anatomy, dryness, menopause… and so on. I was trying very hard to keep a straight, professional face! The more we spoke, the more I realised just how important their work, and product, is for women’s health. It’s been a joy to work with Tessa and her co-founders Olivia — a gynaecologist and Niamh — a pelvic health physiotherapist, across a range of touch points for their business.
In design collaboration with Jacqui of Tiny Giant Design, I have worked across:
Brand Strategy, Brand Identity and hero messaging
Communications strategy, planning and content
Squarespace eCommerce website incl. blogs, newsletters and selling tools
Social media strategy, content and planning
Curated Spotify playlists
Advertising incl. social media marketing and Google Ads
B2B strategy, content and engagement
The work
Social media presence.
Mobile-first website.
Content creation.
Curated Spotify playlists.
the love
“Jess is a dream to work with, she absolutely understands our ethos, delivering exceptional communications across numerous platforms. Jess has been key in defining and implementing our brand strategy and is an agile and effective communications professional.”
— Tessa Kain